Why “Megi”? A Journey of Serendipity and Surprise

Choosing a name for a new brand is always a mix of creativity, strategy, and a bit of luck. For my haircare brand, the original name, “VoluMane,” seemed like the perfect fit. It captured the essence of what the products were all about – creating growth and adding volume. The entire team was thrilled with the name, and we dove into the trademark registration process, brand design, and packaging design.

Everything was running smoothly, and we were just 10 days away from having our trademark approved without any challenges. Confidently, we prepared to start the production of our shampoo and conditioner tubes. But then, out of the blue, we received an email from the Heineken group. They requested us to withdraw our trademark application because they had a similar product name. Confused and a bit bewildered, I immediately called our manufacturers to halt production.

After a few days and several email exchanges, it became clear that there was no way around it – we had to change our brand name. It was a stressful period, and I was on the verge of making a very costly mistake. But sometimes, unexpected hurdles can lead to serendipitous solutions.

As it turned out, I had trademarked the nickname “Megi” long ago, always planning to do something special with it. With time running out and the pressure mounting, we decided to swap the names and proceed with production. It was a stressful decision, but ultimately, it was the right one. “Megi” has a personal touch and a unique charm that resonates with our brand’s identity.

Looking back, this experience taught me a crucial lesson: always ensure that all your paperwork is complete before moving ahead with any big project, even if it’s just a few days away from completion. And, in case you’re wondering, the product Heineken was so protective of turned out to be a volumizing mascara! Yes, you heard that right – a mascara.

So, that’s the story of how “Megi” came to be the name of our haircare brand. It’s a name with a personal history, brought to life through an unexpected twist of events.

Why did you decide to launch Megi?

At the age of 45, despite using only natural products for over 18 years, I began to notice troubling changes in my hair – excessive shedding and significant hair loss. Was it stress, my diet, or hormonal shifts? Despite trying various remedies, nothing seemed to help. This sparked a determination in me to find a real solution.

I turned to supplements, diving into research to find a way to restore my hair. Yet, after weeks of taking between six and eight tablets daily, I grew frustrated with this routine. I wanted a more streamlined, effective solution that was free of artificial additives and bulking agents. This led to the creation of my first product: the Advanced Hair Growth Supplement. The positive feedback from clients was incredibly fulfilling, but it also raised a recurring question, “What shampoo and conditioner do you recommend for hair loss?”

Determined to make a difference, I embarked on a mission to develop everyday haircare products that could positively impact both my hair growth journey and that of others. A breakthrough in the ingredients industry opened up new possibilities in haircare, allowing me to combine science and nature in a way that hadn’t been done before.

Utilizing impactful ingredients such as stem cell-derived extracts, proteins, amino acids, fermented vitamins, biotin, aloe vera, and more, I set out to create a powerhouse line of products designed to stimulate new hair growth. Thus, Megi Wellness was born – an advanced, fortifying haircare line for hair that is thinning, losing volume, and density. Our products are free from harmful chemicals like SLS, SLES, Parabens, Sodium Chloride, PEG, DEA, DTA, Dimethicone, and Silicones.

What does a typical day in the life of Agneta look like?

I wish I could present a perfectly holistic version of my daily routine, but the reality is far from it. My day starts with a reach for my phone while still in bed. Depending on the content of my emails, I can start the day feeling either cranky or very happy.

After checking my messages, I move on to some form of physical activity, either weight training or yoga. Breakfast follows, ideally shared with my daughter before she heads off to college.

I genuinely love my work and often spend hours immersed in it. My days are filled with answering emails, scouting potential business opportunities, and catching up with clients. Achieving a perfect work-life balance isn’t something I excel at. There are days when I work so intensely that I forget to eat or even have a drink. Conversely, there are days when I feel too tired to think, and on those days, I roam around London, visiting retailers, networking, and just exploring.

I’ve learned to embrace these “off” days. They provide a refreshing change of pace and a chance to experience all that London has to offer. These explorations often spark my best ideas and give me a huge incentive boost for my next projects.

Talk me through the range as I’m a big fan.

Megi is not just a treatment; it’s your everyday haircare brand designed to stimulate hair growth and slow hair loss. Our products are powered by peptides, stem cell-derived active ingredients, proteins, minerals, and vitamins.

Shampoo
Our shampoo nourishes your scalp microbiome with five fermented minerals and growth-stimulating ingredients. To activate these benefits, you need to use the shampoo for a good 60 seconds, allowing the actives to work on your follicles. Proteins in the formula strengthen your hair, ensuring a healthy scalp and robust strands.

Conditioner
Our conditioner is a hidden gem. Alongside regular nourishing ingredients, it includes natural keratin and Ormagel, which increase moisture by 18% after just three uses. This means every application enhances your hair’s hydration. We’ve also added SimHair Restore, a superpower smart wheat protein that deeply restores your hair shaft, repairs split ends, and adds shine. Our shampoo and conditioner are packed with trademark ingredients that are backed by research to fortify your hair for years to come.

Serum
The serum is a powerhouse for growth stimulation. While most brands feature one or two “hero” growth-stimulating ingredients, our serum boasts seven, each with remarkable data backing their efficacy. While we can’t perform miracles, if you have viable follicles, our serum will strengthen them and stimulate growth. Consistency is key, so make a habit of adding our scalp serum to your morning or night routine, using it alongside your face serum so will develop good habits. We’ve received amazing feedback from clients who have incorporated this step into their daily regimen.

Supplement
I strongly believe that if you’re experiencing hair loss, a supplement like Megi is essential to reduce hair fallout. While serums need time to work, supplements can reduce hair shedding in as little as seven days. I’m particularly obsessed with the Megi supplement, as it was the first product I launched and I worked incredibly hard on it with my chemist, who is just as dedicated to performance as I am. I’ve been taking it regularly for over two years, and I notice increased hair shedding whenever I stop. It’s possible that my body doesn’t produce enough biotin naturally. Our latest version of the Megi supplement includes turbocharged AnaGain. Laboratory tests show that AnaGain can reduce hair loss by 34% in just four weeks, giving a significant boost to hair growth.

Products which you cant live without?

My supplement and our shampoo. I’m absolutely obsessed with them, and they travel with me everywhere I go.

Any plans to add to the range?

We’re always striving to innovate and expand our product line to meet your haircare needs. Currently, we’re working on a volumizing spray that looks really promising. This spray will not only add volume to your hair but also repair the hair shaft with each use, plus it will add a bit of shine—something we all need!

In addition to the spray, we’re developing an entire volumizing range set to launch in 2025. Fingers crossed, these new products will help you achieve the volume and health your hair deserves

What’s the most common mistake people make with their hair?

1. Underestimating the Power of Supplements One of the most common mistakes is not believing that hair supplements can make a difference. For me, they are the foundation of a healthy haircare routine. Supplements provide essential nutrients that support hair growth from within, setting the stage for all other products to work more effectively.
2. Using Budget Shampoos After investing time and money in high-quality supplements and serums, it’s a shame to use budget shampoos that strip all the natural oils from your scalp.

What’s the one thing they can do to improve the quality of their hair?

Consistency is crucial when it comes to our products. Taking good care of your scalp and hair growth is like going to the gym – it requires time, consistency, investment, and dedication. If you want great hair as you go through life, you need to invest in it just as you would in skincare.

Timeline for Results:

First Month: You will start feeling improvements in your hair texture and strength.

Third Month: You will see the best growth results. This aligns with your natural hair growth cycle, which typically spans six weeks.

By sticking to a consistent routine and using high-quality products, you can achieve healthier, fuller hair. Remember, it’s a journey that requires patience and dedication, but the results are well worth the effort.